Upper-Intermediate - O2Os and Other Lingo (D2417)

A: 明天一起去吃饭吧。我用大众点评团购一下。
míngtiān yīqǐ qù chīfàn ba. wǒ yòng dàzhòngdiǎnpíng tuángòu yīxià.
Let's go eat together tomorrow. I'll use a group buy from Dianping.
B: 行啊。
xíng ā.
Okay.
A: 哎,现在团购有优惠。用微信支付可以再省20块。可是我只有支付宝啊,要不申请一个微信支付吧。
āi, xiànzài tuángòu yǒu yōuhuì. yòng Wēixìnzhīfù kěyǐ zài shěng èrshí kuài. kěshì wǒ zhǐ yǒu Zhīfùbǎo ā, yàobù shēnqǐng yī gè Wēixìnzhīfù ba.
Hey, now there's a special deal on group buys. If you use WeChat Payment, you can save another 20 kuai. But I only have Alipay. How about I register on WeChat Payment?
B: 腾讯果然很迅速嘛。入股点评后,那么快就推出微信营销方案了。
Téngxùn guǒrán hěn xùnsù ma. rùgǔ diǎnpíng hòu, nàme kuài jiù tuīchū Wēixìn yíngxiāo fāng'àn le.
Tencent is really fast. After investing in Dianping, they quickly came out with a WeChat marketing plan.
A: 腾讯的QQ、微信都是聊天产品,为什么要投资点评啊?
Téngxùn de QQ、 Wēixìn dōu shì liáotiān chǎnpǐn, wèishénme yào tóuzī diǎnpíng ā?
Tencent's QQ and WeChat are both chatting products. Why did they want to invest in Dianping?
B: 现在最热的就是O2O,BAT为了O2O花了大钱。
xiànzài zuì rè de jiùshì O 2 O, BAT wèile O 2 O huā le dàqián.
Nowadays the hottest thing is O2O. The BAT are willing to spend on a lot of money on O2O.
A: 说人话!
shuō rén huà!
Talk like a human being!
B: O2O就是线上对线下。把线上消费和线下消费结合起来。你想你在点评上搜饭店是在线上,但是你不能在网上吃饭吧。最后还是得去线下的饭店吃饭。这就是O2O。
O 2 O jiùshì xiànshàng duì xiànxià. bǎ xiànshàng xiāofèi hé xiànxià xiāofèi jiéhé qǐlái. nǐ xiǎng nǐ zài diǎnpíng shàng sōu fàndiàn shì zài xiànshàng, dànshì nǐ bù néng zài wǎngshàng chīfàn ba. zuìhòu háishì děi qù xiànxià de fàndiàn chīfàn. zhè jiùshì O 2 O.
O2O is online to offline. It's connecting spending online with spending offline. Think about it: you look for a restaurant on Dianping online, but you can't eat online. In the end, you still need to go to a restaurant offline to eat. That's O2O.
A: 哦,那BAT呢?
ò, nà BAT ne?
Oh. Then what's BAT?
B: 百度、阿里巴巴、腾讯三巨头。BAT都在大规模投资、收购O2O。为他们将来的商业帝国布局。
Bǎidù、 A1lǐbābā、 Téngxùn sān jùtóu. BAT dōu zài dà guīmó tóuzī、 shōugòu O 2 O. wèi tāmen jiānglái de shāngyè dìguó bùjú.
Baidu, Alibaba, Tencent, these three big companies. The BAT are all investing and buying O2Os on a big scale, for the future position of their business empires.
A: 大众点评这样可以得到投资,那腾讯有什么好处?
dàzhòngdiǎnpíng zhèyàng kěyǐ dédào tóuzī, nà Téngxùn yǒu shénme hǎochù?
Dianping gets so much investment this way. Of what advantage is this to Tencent?
B: 多了!比如,腾讯的支付产品一直比不上阿里巴巴。现在跟大众点评一起营销,你不就打算申请微信支付了?大众点评也不光是为了钱,O2O需要形成一个封闭的环,大众点评缺少支付环节。两家公司正好短板互补。
duō le! bǐrú, Téngxùn de zhīfù chǎnpǐn yīzhí bǐbushàng A1lǐbābā. xiànzài gēn dàzhòngdiǎnpíng yīqǐ yíngxiāo, nǐ bù jiù dǎsuàn shēnqǐng Wēixìnzhīfù le? dàzhòngdiǎnpíng yě bù guāng shì wèile qián, O 2 O xūyào xíngchéng yī gè fēngbì de huán, dàzhòngdiǎnpíng quēshǎo zhīfù huánjié. liǎng jiā gōngsī zhènghǎo duǎn bǎn hùbǔ.
A lot! For example, Tencent's payment products haven't been able to compare to Alibaba's. Now that they are marketing themselves with Dianping, weren't you planning on getting WeChat Payment? Dianping isn't only in it for the money. O2Os need to form a closed environment and Dianping lacks a payment link. Both companies complement each other's shortcomings.
A: 太复杂了。我微信支付申请好了,可以省20块啦!
tài fùzá le. wǒ Wēixìnzhīfù shēnqǐng hǎo le, kěyǐ shěng èrshí kuài la!
That's so complicated. I finished registering for WeChat Payment. Now we can save 20 kuai!

Key Vocabulary

团购 tuángòu group purchase, group buy
优惠 yōuhuì special offer, promotion
支付 zhīfù to pay
shěng to save
支付宝 Zhīfùbǎo AliPay
申请 shēnqǐng to register, apply for
果然 guǒrán really, sure enough
stock (in a company)
推出 tuīchū to promote
营销 yíngxiāo marketing
方案 fāng\\'àn plan
投资 tóuzī to invest
sōu to search
巨头 jùtóu big company, conglomerate
规模 guīmó scale
收购 shōugòu to purchase
商业 shāngyè business
帝国 dìguó empire
布局 bùjú position (in business, investment, a strategy game, etc.)
比不上 bǐbushàng cannot be compared with
封闭 fēngbì to seal off
环节 huánjié sector
互补 hùbǔ to complement
复杂 fùzá complicated

Supplementary Vocabulary

行业 hángyè industry
领域 lǐngyù area, sector
金额 jīné amount of money
范围 fànwéi scope, range, extent
下棋 xiàqí chess
冷战 lěngzhàn Cold War
苏联 sūlián USSR
创造 chuàngzào to create
打车软件 dǎchēruǎnjiàn taxi cab app
携程 xiéchéng Ctrip

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