Intermediate - What Kind of Ad? (C2098)

A: 我们公司新品上市,要做一些广告。你们有什么建议?
wǒmen gōngsī xīnpǐn shàngshì, yào zuò yīxiē guǎnggào. nǐmen yǒu shénme jiànyì?
Our company is releasing a new product. We need to do some advertising. What suggestions do you all have?
B: 化妆品嘛,电视广告的效果是最好的。
huàzhuāngpǐn ma, diànshì guǎnggào de xiàoguǒ shì zuì hǎo de.
Make up, right? TV ads are the most effective.
A: 电视广告一秒就要几千块。我们是小公司,做不起。
diànshì guǎnggào yī miǎo jiù yào jǐ qiān kuài. wǒmen shì xiǎo gōngsī, zuòbùqǐ.
TV ads cost thousands of kuai per second. We're a small company; we can't afford it.
C: 要么做一些户外广告?
yàome zuò yīxiē hùwài guǎnggào?
How about advertising in public places?
A: 这个也不便宜吧。
zhè gè yě bù piányi ba.
That isn't cheap either.
B: 那做一些平面广告吧。
nà zuò yīxiē píngmiàn guǎnggào ba.
Then we could make some print ads.
A: 这个有用吗?年轻人看报纸杂志的没几个。
zhè gè yǒuyòng ma? niánqīngrén kàn bàozhǐ zázhì de méi jǐ gè.
Is that effective? Not many young people read newspapers or magazines.
C: 那就做网络广告。
nà jiù zuò wǎngluò guǎnggào.
Then just make web ads.
A: 这个有效吗?我一看到广告就关掉了。
zhè gè yǒuxiào ma? wǒ yī kàndào guǎnggào jiù guāndiào le.
Is that effective? As soon as I see a web ad, I close it.
B: 其实有一种方法最简单有效了。
qíshí yǒu yī zhǒng fāngfǎ zuì jiǎndān yǒuxiào le.
Actually, there's a way that's very simple and effective.
A: 什么方法?
shénme fāngfǎ?
What way?
B: 去街上派发小样。
qù jiēshang pàifā xiǎoyàng.
Give out samples on the street.
C: 这个会被城管抓吧?
zhè gè huì bèi chéngguǎn zhuā ba?
Won't we get caught by the police?
B: 看到城管就赶快跑啊。
kàndào chéngguǎn jiù gǎnkuài pǎo a.
If we see the police, then we'll just run away!

Key Vocabulary

新品 xīnpǐn new product
上市 shàngshì to go to market
广告 guǎnggào advertisement
建议 jiànyì to advise, suggest
化妆品 huàzhuāngpǐn cosmetics
电视 diànshì television
效果 xiàoguǒ effect
miǎo second
不起 bù qǐ to be unable (to afford)
要么 yàome how about
户外 hùwài outdoor
平面 píngmiàn print
有用 yǒuyòng useful
报纸 bàozhǐ newspaper
杂志 zázhì magazine
网络 wǎngluò online
有效 yǒuxiào effectiveness
一......就...... yī ... jiù ... as soon as...then...
关掉 guāndiào to turn off
其实 qíshí actually
派发 pàifā to give out
小样 xiǎoyàng sample
bèi by
城管 chéngguǎn police
zhuā to grab
赶快 gǎnkuài hurriedly
pǎo to run

Supplementary Vocabulary

停顿 tíngdùn to halt, pause
产品 chǎnpǐn product
市场 shìchǎng market
秒钟 miǎozhōng second
买不起 mǎibùqǐ to be unable to afford
出租车 chūzūchē taxi cab
公交车 gōngjiāochē bus
地铁 dìtiě subway
电梯 diàntī elevator
视频 shìpín video
样品 yàngpǐn sample
理发店 lǐfàdiàn hair salon

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